воскресенье, 28 октября 2012 г.
Given what Toyota/Scion trying to achieve here, there s a real chance to play the VC game in a less
Acura Aston Martin Audi Bentley BMW Buick Cadillac Chevrolet Chrysler Citroen Dodge Ferrari Fiat Ford GMC Honda Hyundai Infiniti Iran Khodro Jaguar Jeep Kia Lamborghini Land Rover Lexus Lincoln Lotus Maserati Mazda Mercedes-Benz Mercury carnival cruises com MG MINI Mitsubishi carnival cruises com Nissan Other Pontiac Porsche Ram Renault Saab Saturn Scion smart Subaru Suzuki Tata Tesla Toyota Volkswagen Volvo
Scion may have taken some heat for its heavy metal marketing initiative, but Toyota s youth brand is about to put its money where its mouth (and marketing dollars are). Scion will launch a small-business incubator, dubbed Scion Motivate, to help young people get creative-focused start-ups off the ground.
The 50 individuals with the best ideas will be brought to Los Angeles for a three-day small business conference with panelists and speakers, all of which will be streamed on the Web for those who didn t win. The 50 semifinalists will then compete for 10 winning spots that will each receive $10,000, a new Scion vehicle and a six-month mentorship from a successful small-business owner.
Rather than sit and figure out ways to sell cars to Millenials , Scion is doing something, however small, to help solve the biggest carnival cruises com automotive related problem for Generation Y; nobody has jobs or a decent paying job which makes vehicle carnival cruises com ownership an expensive and unattractive proposition. Now, this is far from catch-all solution to getting carnival cruises com Gen Y motorized again; things like urbanization and environmental consciousness have dampened the enthusiasm for cars to an extent, but it is far from flat-lined, carnival cruises com as some would like us to believe.
We salute Scion s efforts to encourage entrepreneurship among youth; carnival cruises com in an era of you didn t build that and dismal unemployment figures for young people, this is the right program with the right message, even if selling cars is the ultimate driving force behind it.
Honestly, I really like this idea. I agree that the Millenial generation is awash with a defeatist, lazy constitution. Even the people I met in engineering school said they expect that they will never need to perform math in their permanent jobs. The fact is, success takes work and inspiration.
carnival cruises com By starting an entrepreneurial contest, with mentor support being the top prize, carnival cruises com they are getting carnival cruises com people dreaming. After getting their ideas into the contest, many people may still pursue the venture even if they don t win.
By providing one of their vehicles as the other part of the top prize, it will get people lusting after the models, playing with the online configurators, and ultimately idolizing the brand (in theory).
Permenant jobs? LOL. My father s generation saw the last of the permenant jobs dissappear before I was born. I m in my 30s and I ve had some good jobs, bit never one where my boss ever said anyrhing about permenance. The kids whosw constition you dismiss are worried aboit jobs at all.
If you asked me if I was going to do math jn my permenant job, I d tell you no too. My job revolves around applied discrete mathematics, and my last job revolved around computational modeling and simulation, where the introductory slides for most presentatikns included vector calculus or at least a couple of sigmas. I use math *now*, bit i jave no idea whst my permenant jpb would be. LOL
I don t think so if they really market this contest they can really come out looking like a good company that cares about people and stuff. These attributes are important to young people it gives the company a positive image
For those who don t know, the history is that Toyota and GM jointly operated the NUMMI plant in California, which made the Chevrolet/Geo Prizm (which was a Toyota Corolla variant). In addition, the Toyota Matrix and Pontiac Vibe are twins with differently styled sheet metal.
Have you actually heard what Obama said? This is one of those quotes where the context actually does matter. The that which Obama was referring to is roads, bridges, and technology, which make it at lot easier carnival cruises com to run a business not the business itself. I grew up in a small-business family and I know how you put your heart and soul in to building a business.
But, no, *you* did not build the bridge that you use to get to work and, yes, it does make it easier to run a business and makes everyone wealthier including you, including me, and including people who don t live anywhere near you and me. That is the point that Obama was trying to make. If you don t believe him, I invite you to read the middle chapters in any economics textbook to explore the argument.
Obama was trying to make a point that both private business and government are necessary for a civilized society with a high standard of living. In a post Tea Party political climate, that s a pretty liberal thing to say.
But, if you re going to beat up on the guy for being a liberal (which is totally fair), could you at least beat up on what he *meant*, rather than on how he said it? Just repeating the comment the way you did only tells me which column you re in. Since I don t know you, I don t have any reason to trust your opinion like me, you re just some guy spouting off on the Internet. But, if you tell me something I don t know about the issue, or thoughtfully tell me about why your vision of the world might be better, your words will carry much more weight.
On the other hand, if your only goal to let everyone know which team you re batting for, then you re doing just fine. If you want to hit a home run, though, you ve got to actually put ideas onto the page and make your case!
Those are sectors that are already served by a lot venture capitalists. Despite the drawbacks of using VC, these folks have a lot of cash, they have a lot of expertise, and they compete to fund the best ventures. Scion would be a distraction here, or maybe an also-ran.
On the other hand, I have four very smart and very talented friends who started carnival cruises com an engineering-literate design studio, and who are building a real business and need capital for CNC machines and other tools. The VCs aren t interested in my friends business, because they re just hoping to make a good living running a solid business by serving customers rather than changing carnival cruises com the world and reap the profits. But their venture is also nebulous enough (100% customer-driven) that it s hard for them to convince a bank to lend them $200k or so for a room full of CNC machines, too. In other words, my friends are building a real business but, since they re doing something that doesn t match the profiles carnival cruises com that either banks or VCs are looking for, they re falling through the cracks and have to build their business the hard way.
Anyway, I think that s the reason they e funding artists rather than Android App Developers, or whatever: brutal competition from VCs, and that whole scene really wrecks the feel-good factor. Help a starving starving designer buy a CNC machine so that they can make a solid living, carnival cruises com though, and they get their money back and get a really awesome feel-good story. Win!
I was replying to forraymond, hence the otherwise uncalled for ad hominem attack. As far as the businesses that Toyota is supporting, I still say that it is better to make something that people actually need, like cattle cars to take people to the camps once Obama gets reelected.
LOL. Dude, you need to meet some real Democrats carnival cruises com one day. Calm down. We actually have two competent candidates carnival cruises com running this time. I disagree pretty with Romney on both social, economic and family issues, but the guy actually seems to have done his homework while he was governor of Massachusetts. Obama s done a fine job as a moderate-left pragmatist. We ve had much worse candidates in very recent memory.
I m an Independent. I don t like Obama and I don t like Romney. Having said that, though, I do not believe that a second Obama term would be good for MOST Americans, unless they are standing in Obama s welfare line.
But I am also equally convinced that Obama will indeed carnival cruises com be re-elected to a second term because there simply are not enough people in the 106 counties of the eight swing states that will decide the upcoming election, who will rally behind Romney.
You can always undo what you did if Romney gets elected. That s why so many businesses are going to be laying off people by year s end. They can always carnival cruises com hire them back if things get better under Romney. Or not.
Scion is stressing how this is open to creatives . Frankly, I d rather they opened up the competition to other kinds of startups, perhaps those with relevance to the automotive world. Lonny Doyle needs $40K to build the next prototype of his engine.
Indeed, there is a lot wrong with the way the venture capital system carnival cruises com works today. It s a patronage system, and you give up a lot of control of the company (in exchange for being coached by a bunch of MBAs and some capital). Avoiding VC seems like an excellent business decision, if you have the option.
Another problem with the VC business is that it s fad-ish. In order to get VC funding (if you need it), you need to be in the right industry and be doing something that might be a home run. Solid businesses that are going to make a 5% return on capital doing something useful-but-not-sexy need not apply.
Given what Toyota/Scion trying to achieve here, there s a real chance to play the VC game in a less pathological way, and start some good useful/profitable/productive businesses that wouldn t be funded by regular VCs and wouldn t be funded by a regular bank. Scion s goal here is presumably to break even and get some good press rather than to try to make a 1000% returns on 10% of the ventures they fund. That could make some jobs (making customers), make some honestly positive press, and all for way less than the cost of a regular advertising campaign. This seems like a pretty good way to adapt to the post-TV media world, too.
I was just reading about how a lot of non-financial companies are starting to replace commercial banks as a source of credit for small businesses. Business
Подписаться на:
Комментарии к сообщению (Atom)
Комментариев нет:
Отправить комментарий